{"id":15215,"date":"2024-11-30T06:40:00","date_gmt":"2024-11-30T06:40:00","guid":{"rendered":"https:\/\/travelconnect.co\/?p=15215"},"modified":"2024-07-25T04:14:00","modified_gmt":"2024-07-25T04:14:00","slug":"what-are-otas-why-they-will-change-the-travel-industry-forever","status":"publish","type":"post","link":"https:\/\/travelconnect.co\/hk\/what-are-otas-why-they-will-change-the-travel-industry-forever\/","title":{"rendered":"\u4ec0\u9ebc\u662f OTA \u4ee5\u53ca\u70ba\u4ec0\u9ebc\u5b83\u5011\u5c07\u6c38\u9060\u6539\u8b8a\u65c5\u904a\u696d"},"content":{"rendered":"<p>2023 \u5e74\uff0c72% \u7684\u65c5\u5ba2\u66f4\u9858\u610f\u5728\u7dda\u4e0a\u5b89\u6392\u65c5\u884c\u3002\u5176\u4e2d\u591a\u9054 80% \u4f9d\u8cf4 OTA\uff0c\u800c\u4e0d\u662f Google\u3001\u793e\u7fa4\u5a92\u9ad4\u548c\u5143\u65c5\u904a\u7db2\u7ad9\u3002\u00a0<\/p>\n\n\n\n<p>\u65c5\u884c\u8005\u7684\u7fd2\u6163\u548c\u504f\u597d\u8868\u660e\uff0cOTA \u4e26\u975e\u66c7\u82b1\u4e00\u73fe\u3002\u5c0d\u65bc\u65c5\u904a\u696d\u7684\u4eba\u58eb\u4f86\u8aaa\uff0c\u9019\u50c5\u610f\u5473\u8457\u4e00\u4ef6\u4e8b\uff1aOTA \u5c0d\u65bc\u7522\u696d\u7684\u751f\u5b58\u548c\u6210\u529f\u81f3\u95dc\u91cd\u8981\u3002\u4e86\u89e3\u5b83\u5011\u662f\u4ec0\u9ebc\u3001\u5b83\u5011\u5982\u4f55\u904b\u4f5c\u4ee5\u53ca\u5b83\u5011\u63d0\u4f9b\u4ec0\u9ebc\u597d\u8655\u4e0d\u518d\u662f\u53ef\u9078\u7684\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"definition-of-online-travel-agencies-otas\">\u7dda\u4e0a\u65c5\u884c\u793e (OTA) \u7684\u5b9a\u7fa9<\/h2>\n\n\n\n<p>\u6bcf\u500b\u4eba\u90fd\u4f7f\u7528 OTA\uff0c\u4f46\u5927\u591a\u6578\u696d\u5167\u4eba\u58eb\u4e26\u4e0d\u77e5\u9053\u5b83\u5011\u7684\u7e2e\u5beb\uff0c\u4e5f\u4e0d\u77e5\u9053\u5b83\u4ee3\u8868\u4ec0\u9ebc\uff0c\u5373\u4f7f\u4ed6\u5011\u5c0d OTA \u7684\u5de5\u4f5c\u539f\u7406\u6709\u5927\u81f4\u7684\u4e86\u89e3\u3002&nbsp;<\/p>\n\n\n\n<p><strong>\u4ec0\u9ebc\u662f OTA\uff1f&nbsp;<\/strong><\/p>\n\n\n\n<p>OTA \u662f Online Travel Agency \u7684\u7e2e\u5beb\uff0c\u662f\u5141\u8a31\u65c5\u5ba2\u8cfc\u8cb7\u65c5\u884c\u76f8\u95dc\u7522\u54c1\u548c\u670d\u52d9\u7684\u7db2\u7ad9\u3001\u5e73\u53f0\u6216\u5e02\u5834\u3002\u4f7f\u7528 OTA\uff0c\u4efb\u4f55\u4eba\u90fd\u53ef\u4ee5\u9810\u8a02\u822a\u73ed\u3001\u9810\u8a02\u98ef\u5e97\u623f\u9593\u3001\u79df\u8eca\u3001\u8cfc\u8cb7\u6d3b\u52d5\u9580\u7968\u6216\u9810\u8a02\u904a\u8f2a\u65c5\u884c\u3002&nbsp;<\/p>\n\n\n\n<p>\u4e00\u4e9b\u6700\u5e38\u7528\u548c\u5168\u7403\u77e5\u540d\u7684\u7dda\u4e0a\u65c5\u884c\u793e\u662f\uff1a&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u611b\u5f7c\u8fce<\/li>\n\n\n\n<li>Booking.com<\/li>\n\n\n\n<li>\u667a\u904a\u7db2<\/li>\n\n\n\n<li>TripAdvisor \u79df\u8cc3<\/li>\n\n\n\n<li>\u65c5\u820d\u4e16\u754c<\/li>\n\n\n\n<li>\u6700\u5f8c\u4e00\u5206\u9418\u7db2\u7ad9<\/li>\n\n\n\n<li>\u5f17\u723e\u535a<\/li>\n<\/ul>\n\n\n\n<p>OTA \u985e\u4f3c\u65bc Google Hotels \u7b49\u5143\u641c\u5c0b\u5f15\u64ce\uff0c\u4f46\u5169\u8005\u4e26\u4e0d\u76f8\u540c\u3002\u4e3b\u8981\u5340\u5225\u5728\u65bc\u65c5\u884c\u8005\u53ef\u4ee5\u76f4\u63a5\u5f9e OTA \u9810\u8a02\u65c5\u884c\u7522\u54c1\u548c\u670d\u52d9\u3002\u9019\u4e9b\u6a5f\u69cb\u5145\u7576\u7dda\u4e0a\u9810\u8a02\u7cfb\u7d71\uff0c\u7528\u65bc\u7814\u7a76\u548c\u6bd4\u8f03\u65c5\u884c\u9078\u64c7\u3002\u00a0<\/p>\n\n\n\n<p><strong>OTA\u8207\u50b3\u7d71\u65c5\u884c\u793e\u6709\u4f55\u4e0d\u540c\uff1f<\/strong><\/p>\n\n\n\n<p>OTA\u4f5c\u70ba\u65c5\u5ba2\u548c\u65c5\u904a\u4f9b\u61c9\u5546\u4e4b\u9593\u7684\u76f4\u63a5\u7d10\u5e36\uff0c\u5c0d\u50b3\u7d71\u65c5\u884c\u793e\u69cb\u6210\u4e86\u56b4\u91cd\u5a01\u8105\u3002\u96d6\u7136\u8a31\u591a\u73fe\u4ee3\u65c5\u884c\u793e\u5b8c\u5168\u57fa\u65bc\u5728\u7dda\uff0c\u4f46\u5b83\u5011\u63d0\u4f9b\u7dda\u4e0a\u548c\u7dda\u4e0b\u76f8\u7d50\u5408\u7684\u670d\u52d9\u3002\u4ed6\u5011\u6240\u6709\u7684\u5dee\u7570\u90fd\u6e90\u81ea\u65bc\u9019\u500b\u4e3b\u8981\u7684\u5dee\u7570\u3002&nbsp;<\/p>\n\n\n\n<p>\u5728 OTA \u4e2d\uff0c\u65c5\u5ba2\u64c1\u6709\u5c08\u9580\u7684\u81ea\u52a9\u670d\u52d9\u4e2d\u5fc3\uff0c\u63d0\u4f9b\u6bd4\u4ed6\u5011\u6240\u80fd\u9078\u64c7\u7684\u66f4\u591a\u65c5\u884c\u9078\u64c7\u3002\u8207\u6b64\u76f8\u53cd\uff0c\u50b3\u7d71\u6a5f\u69cb\u5f37\u8abf\u4eba\u969b\u95dc\u4fc2\u548c\u500b\u4eba\u5316\u670d\u52d9\u3002\u9019\u5169\u7a2e\u9078\u64c7\u90fd\u6709\u5176\u512a\u9ede\u548c\u7f3a\u9ede\uff0c\u4ee5\u53ca\u5176\u5fe0\u5be6\u7684\u76ee\u6a19\u53d7\u773e\u3002&nbsp;<\/p>\n\n\n\n<p>\u7dda\u4e0a\u65c5\u884c\u793e\u5728\u91d1\u878d\u5371\u6a5f\u5f8c\u5d84\u9732\u982d\u89d2\uff0c\u9019\u6a19\u8a8c\u8457 Expedia \u548c Booking.com \u7b49\u884c\u696d\u9818\u5c0e\u8005\u7684\u9ec3\u91d1\u6642\u4ee3\u3002\u5118\u7ba1OTA\u7684\u5e02\u5834\u4efd\u984d\u4e0d\u518d\u50cf\u4ee5\u524d\u90a3\u9ebc\u5f37\u5927\uff0c\u4f46\u5b83\u4ecd\u7136\u8b93\u50b3\u7d71\u65c5\u884c\u793e\u9762\u81e8\u8457\u88ab\u6dd8\u6c70\u7684\u5de8\u5927\u98a8\u96aa\u3002\u00a0<\/p>\n\n\n\n<p><strong>OTA \u4f5c\u70ba\u65c5\u5ba2\u548c\u65c5\u904a\u670d\u52d9\u63d0\u4f9b\u8005\u4e4b\u9593\u4e2d\u4ecb\u7684\u89d2\u8272<\/strong><\/p>\n\n\n\n<p>\u5118\u7ba1\u6211\u5011\u7a31\u4e4b\u70ba\u201c\u4ee3\u7406\u6a5f\u69cb\u201d\uff0c\u4f46 OTA \u4e26\u4e0d\u50f1\u7528\u65c5\u884c\u793e\u6216\u5f9e\u4e8b\u4efb\u4f55\u4ee3\u7406\u5de5\u4f5c\uff0c\u81f3\u5c11\u4e0d\u662f\u50b3\u7d71\u610f\u7fa9\u4e0a\u7684\u4ee3\u7406\u5de5\u4f5c\u3002\u5b83\u5011\u53ea\u662f\u70ba\u79df\u8cc3\u548c\u5ea6\u5047\u7d93\u7406\u3001\u822a\u7a7a\u516c\u53f8\u548c\u5176\u4ed6\u65c5\u884c\u670d\u52d9\u63d0\u4f9b\u8005\u63d0\u4f9b\u7a7a\u9593\uff0c\u4ee5\u4fbf\u76f4\u63a5\u5411\u6f5b\u5728\u5ba2\u6236\u63d0\u4f9b\u5831\u50f9\u3002&nbsp;<\/p>\n\n\n\n<p>\u5047\u8a2d\u60a8\u60f3\u53bb\u514b\u7f85\u57c3\u897f\u4e9e\u5ea6\u6691\u5047\u3002\u5982\u679c\u9019\u662f\u60a8\u7b2c\u4e00\u6b21\u8a2a\u554f\u5df4\u723e\u5e79\u534a\u5cf6\uff0c\u4e26\u4e14\u60a8\u60f3\u4e58\u8239\u904a\u89bd\u6d77\u5cb8\u4e26\u53c3\u89c0\u675c\u5e03\u7f85\u592b\u5c3c\u514b\uff0c\u4f46\u60a8\u4e0d\u6703\u8aaa\u9019\u7a2e\u8a9e\u8a00\uff0c\u90a3\u9ebc\u5c07\u4e00\u5207\u5916\u5305\u7d66\u65c5\u884c\u793e\u53ef\u80fd\u6703\u66f4\u5bb9\u6613\uff08\u4e5f\u66f4\u5b89\u5168\uff09 \u3002&nbsp;<\/p>\n\n\n\n<p>\u4f46\u662f\uff0c\u5982\u679c\u60a8\u4e4b\u524d\u5df2\u7d93\u5b89\u6392\u904e\u81ea\u5df1\u7684\u65c5\u884c\uff0c\u65e2\u7136\u60a8\u53ef\u4ee5\u5728 Airbnb \u4e0a\u7372\u5f97\u6240\u9700\u7684\u4e00\u5207\uff0c\u90a3\u70ba\u4ec0\u9ebc\u9084\u8981\u5411\u65c5\u884c\u793e\u4ed8\u8cbb\u5462\uff1f OTA \u9810\u8a02\u6210\u672c\u8f03\u4f4e\uff0c\u56e0\u70ba\u8cbb\u7528\u662f\u5411\u670d\u52d9\u63d0\u4f9b\u8005\u6536\u53d6\u7684\u3002\u4ed6\u5011\u66f4\u65b9\u4fbf\u55ce\uff1f\u55ef\uff0c\u9019\u53d6\u6c7a\u65bc\u65c5\u884c\u8005\u7684\u985e\u578b\u548c\u65c5\u884c\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"key-characteristics-of-otas\">OTA \u7684\u4e3b\u8981\u7279\u5fb5<\/h2>\n\n\n\n<p>\u5178\u578b\u7684 OTA \u5c31\u50cf\u65c5\u904a\u9818\u57df\u7684 Google\uff0c\u5168\u9762\u3001\u65b9\u4fbf\u4e14\u503c\u5f97\u4fe1\u8cf4\u3002\u9664\u4e86\u9019\u4e9b\u985b\u8986\u7522\u696d\u7684\u7279\u5fb5\u4e4b\u5916\uff0cOTA \u7684\u5176\u4ed6\u4e00\u4e9b\u95dc\u9375\u7279\u5fb5\u9084\u5305\u62ec\uff1a&nbsp;<\/p>\n\n\n\n<p><strong>\u7814\u7a76\u3001\u6bd4\u8f03\u548c\u9810\u8a02\u65c5\u884c\u670d\u52d9\u7684\u7dda\u4e0a\u5e73\u53f0<\/strong><\/p>\n\n\n\n<p>OTA \u662f\u4e00\u7a2e\u65b9\u4fbf\u9810\u8a02\u7684\u7dda\u4e0a\u5e73\u53f0\uff0c\u4f46\u5b83\u5011\u7684\u4f5c\u7528\u9060\u4e0d\u6b62\u65bc\u6b64\u3002\u8207\u641c\u5c0b\u5f15\u64ce\u4e00\u6a23\uff0c\u9019\u4e9b\u6a5f\u69cb\u5141\u8a31\u65c5\u5ba2\u5728\u9078\u64c7\u76ee\u7684\u5730\u548c\u9810\u8a02\u623f\u9593\u4e4b\u524d\u7814\u7a76\u6240\u9700\u7684\u5730\u9ede\u3002\u7528\u6236\u53ef\u4ee5\u6309\u9810\u7b97\u3001\u8a2d\u65bd\u3001\u623f\u7522\u985e\u578b\u3001\u8a55\u8ad6\u8a55\u5206\u7b49\u904e\u6ffe\u641c\u5c0b\u7d50\u679c\u3002<\/p>\n\n\n\n<p>\u9019\u985e\u641c\u5c0b\u904e\u6ffe\u5668\u975e\u5e38\u6709\u7528\uff0c\u6709\u52a9\u65bc OTA \u53d6\u5f97\u5de8\u5927\u6210\u529f\u3002\u5b83\u5011\u53ef\u4ee5\u8b93\u65c5\u884c\u8005\u627e\u5230\u4ed6\u5011\u6240\u60f3\u50cf\u7684\u6771\u897f\uff0c\u7121\u8ad6\u4ed6\u5011\u7684\u9858\u671b\u548c\u8981\u6c42\u6709\u591a\u9ebc\u5177\u9ad4\u3002\u5982\u679c\u60a8\u60f3\u8981\u4e00\u9593\u5e36\u5065\u8eab\u623f\u548c\u64b2\u514b\u5ba4\u7684\u6d77\u6ff1\u5225\u5885\uff0c\u53ea\u9700\u52fe\u9078\u6b63\u78ba\u7684\u65b9\u6846\u5373\u53ef\u3002&nbsp;<\/p>\n\n\n\n<p>\u4f7f\u7528 OTA \u7684\u53e6\u4e00\u500b\u512a\u9ede\u662f\u80fd\u5920\u6bd4\u8f03\u591a\u500b\u65c5\u904a\u670d\u52d9\u63d0\u4f9b\u8005\u7684\u5831\u50f9\u548c\u50f9\u683c\u3002\u56e0\u6b64\uff0c\u9664\u4e86\u627e\u5230\u4ed6\u5011\u9700\u8981\u7684\u6771\u897f\u5916\uff0c\u65c5\u884c\u8005\u9084\u53ef\u4ee5\u4ee5\u6700\u5be6\u60e0\u7684\u50f9\u683c\u7372\u5f97\u5b83\u3002\u6b63\u662f\u9019\u7a2e\u53ef\u641c\u5c0b\u6027\u8ce6\u4e88\u4e86 OTA \u985b\u8986\u6027\u7684\u529b\u91cf\u3002&nbsp;<\/p>\n\n\n\n<p><strong>\u63d0\u4f9b\u5ee3\u6cdb\u7684\u65c5\u904a\u7522\u54c1&nbsp;<\/strong><\/p>\n\n\n\n<p>OTA \u771f\u7684\u53ef\u4ee5\u5e6b\u52a9\u60a8\u898f\u5283\u6574\u500b\u884c\u7a0b\u55ce\uff1f\u7d55\u5c0d\u662f\u7684\u3002\u7dda\u4e0a\u65c5\u884c\u793e\u63d0\u4f9b\u7684\u5ee3\u6cdb\u7684\u65c5\u904a\u76f8\u95dc\u7522\u54c1\u548c\u670d\u52d9\u901a\u5e38\u5305\u62ec\u4ee5\u4e0b\u5167\u5bb9\uff1a&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u4f4f\u5bbf<\/strong>&nbsp;\u2013 \u98ef\u5e97\u3001\u516c\u5bd3\u3001\u5225\u5885\u3001\u5ea6\u5047\u5c4b\u3001\u5ea6\u5047\u6751\u7b49\u3002&nbsp;<\/li>\n\n\n\n<li><strong>\u822a\u73ed<\/strong>&nbsp;\u2013 \u55ae\u7a0b\u548c\u5f80\u8fd4\u3001\u570b\u5167\u548c\u570b\u969b\u822a\u73ed\u7b49\u3002<\/li>\n\n\n\n<li><strong>\u6c7d\u8eca\u79df\u8cc3<\/strong>&nbsp;\u2013 \u53d7\u6b61\u8fce\u7684\u6c7d\u8eca\u79df\u8cc3\u54c1\u724c\u4ee5\u5be6\u60e0\u7684\u50f9\u683c\u63d0\u4f9b\u53ef\u9760\u7684\u79df\u8cc3\u670d\u52d9\u3002<\/li>\n\n\n\n<li><strong>\u6a5f\u5834\u8a08\u7a0b\u8eca \u2013&nbsp;<\/strong>\u6839\u64da\u4e58\u5ba2\u4eba\u6578\u63d0\u4f9b\u6a19\u6e96\u6216\u884c\u653f\u6a5f\u5834\u63a5\u9001\u670d\u52d9\u3002&nbsp;<\/li>\n\n\n\n<li><strong>\u666f\u9ede<\/strong>&nbsp;\u2013 \u63a2\u7d22\u65c5\u904a\u548c\u6d3b\u52d5\u3001\u9810\u8a02\u512a\u5148\u9580\u7968\u7b49\u3002&nbsp;<\/li>\n\n\n\n<li><strong>\u5ea6\u5047\u5957\u9910<\/strong>&nbsp;\u2013 \u5275\u5efa\u60a8\u81ea\u5df1\u7684\u65c5\u904a\u5957\u9910\uff0c\u5305\u62ec\u4f4f\u5bbf\u3001\u4ea4\u901a\u3001\u65c5\u904a\u7b49\u3002<\/li>\n<\/ul>\n\n\n\n<p>\u800c\u4e14OTA\u7db2\u7ad9\u4e0a\u4e0d\u50c5\u53ef\u4ee5\u627e\u5230\u5404\u7a2e\u7522\u54c1\u985e\u5225\u3002\u66f4\u91cd\u8981\u7684\u662f\uff0c\u65c5\u5ba2\u53ef\u4ee5\u63a2\u7d22\u8a31\u591a\u4e0d\u540c\u985e\u578b\u7684\u7522\u54c1\u548c\u670d\u52d9\uff0c\u5305\u62ec\u623f\u7522\u548c\u623f\u578b\u3001\u6c7d\u8eca\u54c1\u724c\u3001\u77ed\u9014\u65c5\u884c\u7b49\u3002&nbsp;<\/p>\n\n\n\n<p><strong>\u591a\u500b\u65c5\u884c\u670d\u52d9\u63d0\u4f9b\u8005\u7684\u50f9\u683c\u548c\u9078\u9805\u532f\u7e3d<\/strong><\/p>\n\n\n\n<p>\u5982\u679c\u60a8\u5728 Airbnb \u641c\u5c0b\u6846\u4e2d\u8f38\u5165\u201c\u7d10\u7d04\u201d\uff0c\u5c07\u6703\u5f48\u51fa 1,000 \u591a\u500b\u7d50\u679c\u3002\u9019\u8d85\u51fa\u4e86\u4efb\u4f55\u65c5\u884c\u793e\u6240\u80fd\u63d0\u4f9b\u7684\u3002 OTA \u4e4b\u6240\u4ee5\u5982\u6b64\u53d7\u6b61\u8fce\uff0c\u662f\u56e0\u70ba\u5b83\u5011\u5c55\u793a\u4e86\u591a\u5bb6\u65c5\u904a\u670d\u52d9\u63d0\u4f9b\u8005\u7684\u773e\u591a\u9078\u64c7\uff0c\u8b93\u65c5\u5ba2\u773c\u82b1\u64a9\u4e82\u3002&nbsp;<\/p>\n\n\n\n<p>&nbsp;<strong>\u7528\u6236\u751f\u6210\u7684\u5167\u5bb9\u53ef\u5354\u52a9\u65c5\u884c\u8005\u505a\u51fa\u6c7a\u5b9a<\/strong><\/p>\n\n\n\n<p>\u65c5\u884c\u8005\u5c0d\u65c5\u884c\u9810\u8a02\u5e73\u53f0\u7684\u4e3b\u8981\u64d4\u6182\u4e4b\u4e00\u662f\u201c\u5982\u679c\u8a72\u5730\u9ede\u8207\u63cf\u8ff0\u4e0d\u7b26\u600e\u9ebc\u8fa6\uff1f\u201d OTA \u5c0d\u6b64\u63d0\u51fa\u4e86\u4e00\u500b\u512a\u96c5\u7684\u89e3\u6c7a\u65b9\u6848\uff1a\u793e\u4ea4\u8b49\u660e\u3002\u5f37\u70c8\u9f13\u52f5\u8cb7\u5bb6\u7559\u4e0b\u5e36\u6709\u63cf\u8ff0\u548c\u8a55\u7d1a\u7684\u8a73\u7d30\u8a55\u8ad6\u3002\u00a0<\/p>\n\n\n\n<p>\u8aaa OTA \u5c07\u7528\u6236\u8a55\u8ad6\u8b8a\u6210\u4e86\u4e00\u7a2e\u85dd\u8853\u5f62\u5f0f\uff0c\u4e00\u9ede\u4e5f\u4e0d\u70ba\u904e\u3002\u5b83\u5011\u4e5f\u53ef\u4ee5\u6839\u64da\u6e05\u6f54\u5ea6\u3001\u4f4d\u7f6e\u6216\u7f8e\u89c0\u7b49\u4e3b\u984c\u9032\u884c\u904e\u6ffe\u3002\u6240\u6709\u5ba2\u4eba\u7684\u5370\u50cf\u90fd\u8a3b\u660e\u4e86\u65e5\u671f\uff08\u9019\u6a23\u60a8\u5c31\u77e5\u9053\u5b83\u5011\u9069\u7528\u65bc\u54ea\u500b\u5b63\u7bc0\uff09\u4e26\u9644\u6709\u7167\u7247\u3002&nbsp;<\/p>\n\n\n\n<p><strong>\u5b89\u5168\u7684\u652f\u4ed8\u8655\u7406\u548c\u5ba2\u6236\u652f\u6301<\/strong><\/p>\n\n\n\n<p>OTA \u4ed8\u6b3e\u65e8\u5728\u5feb\u901f\u3001\u5b89\u5168\u4e14\u9748\u6d3b\u3002\u70ba\u4e86\u66f4\u65b9\u4fbf\uff0c\u5ba2\u6236\u53ef\u4ee5\u9078\u64c7\u591a\u7a2e\u4ed8\u6b3e\u65b9\u5f0f\uff0c\u5305\u62ec\u4fe1\u7528\u5361\u3001\u91d1\u878d\u5361\u548c\u9810\u4ed8\u5361\uff1b PayPal\u3001Apple Pay \u548c Google Pay \u7b49\u6578\u4f4d\u9322\u5305\uff1b\u4ee5\u53ca\u5fae\u4fe1\u548c\u652f\u4ed8\u5bf6\u7b49\u672c\u5730\u652f\u4ed8\u65b9\u5f0f\u3002<\/p>\n\n\n\n<p>OTA\u652f\u4ed8\u5b89\u5168\u55ce\uff1f\u7576\u7136\u3002\u5b83\u5011\u57fa\u65bc\u8207\u6240\u6709\u5176\u4ed6\u7dda\u4e0a\u652f\u4ed8\u76f8\u540c\u7684\u5b89\u5168\u5354\u8b70\u548c\u6a19\u6e96\u3002\u52a0\u5bc6\u548c\u5169\u6b65\u9a57\u8b49\u662f\u4e0d\u53ef\u5354\u5546\u7684\u3002 Airbnb\u3001Expedia \u548c Booking.com \u7b49\u4e3b\u8981 OTA \u4fdd\u8b49\u5b89\u5168\u50b3\u8f38\u548c\u8ca1\u52d9\u8cc7\u6599\u96b1\u79c1\u3002&nbsp;<\/p>\n\n\n\n<p>\u5982\u679c\u4ed8\u6b3e\u51fa\u932f\uff0c\u5ba2\u6236\u670d\u52d9\u6703\u63d0\u4f9b\u5354\u52a9\u3002\u7dda\u4e0a\u65c5\u884c\u793e\u6c92\u6709\u4ee3\u7406\u4eba\uff0c\u4f46\u4ed6\u5011\u5728\u591a\u500b\u7ba1\u9053\u4e0a\u6709\u5c08\u9580\u7684\u5ba2\u6236\u652f\u63f4\u4ee3\u8868\u3002\u9019\u901a\u5e38\u5305\u62ec\u5e38\u898b\u554f\u984c\u3001\u5373\u6642\u804a\u5929\u3001\u96fb\u5b50\u90f5\u4ef6\u548c\u91dd\u5c0d\u7dca\u6025\u60c5\u6cc1\u7684 24\/7 \u96fb\u8a71\u652f\u63f4\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"types-of-otas\">OTA \u7684\u985e\u578b<\/h2>\n\n\n\n<p>\u5118\u7ba1\u7dda\u4e0a\u65c5\u884c\u793e\u53ef\u4ee5\u5728\u5168\u7403\u7bc4\u570d\u5167\u8a2a\u554f\uff0c\u4f46\u6709\u6642\u6703\u9078\u64c7\u5c08\u6ce8\u65bc\u55ae\u4e00\u5730\u5340\u6216\u65c5\u904a\u7d30\u5206\u5e02\u5834\u3002\u4ee5\u4e0b\u662f\u4e0d\u540c\u985e\u578b\u7684 OTA\uff1a<\/p>\n\n\n\n<p><strong>\u5168\u65b9\u4f4d\u670d\u52d9 OTA&nbsp;<\/strong><\/p>\n\n\n\n<p>\u5168\u7403\u5e02\u5834\u5ee3\u95ca\u4e14\u4e0d\u53ef\u9810\u6e2c\u3002\u6c92\u6709\u4efb\u4f55\u4e00\u5bb6\u65c5\u884c\u793e\u6216\u65c5\u904a\u7d93\u71df\u8005\u80fd\u5920\u5728\u4e16\u754c\u6240\u6709\u76ee\u7684\u5730\u63d0\u4f9b\u6240\u6709\u985e\u578b\u7684\u7522\u54c1\u548c\u670d\u52d9\u3002\u4f46\u731c\u731c\u8ab0\u53ef\u4ee5\uff1f\u6c92\u932f\uff1aOTA\u3002\u5168\u65b9\u4f4d\u670d\u52d9 OTA \u63d0\u4f9b\u4e00\u7cfb\u5217\u76ee\u7684\u5730\u548c\u670d\u52d9\u3002&nbsp;<\/p>\n\n\n\n<p>\u696d\u754c\u6700\u8457\u540d\u7684\u540d\u5b57\u90fd\u5c6c\u65bc\u9019\u500b\u5ee3\u6cdb\u7684\u7bc4\u570d\u3002 Expedia\u3001Airbnb \u548c Booking.com \u90fd\u662f\u6210\u529f\u7684\u5168\u65b9\u4f4d\u670d\u52d9\u65c5\u904a\u9810\u8a02\u5e73\u53f0\u7684\u5178\u7bc4\u3002\u4ed6\u5011\u70ba\u60a8\u63d0\u4f9b\u5b89\u6392\u65c5\u884c\u6240\u9700\u7684\u4e00\u5207\uff0c\u5305\u62ec\u6c34\u7642\u9810\u8a02\u3001\u97f3\u6a02\u6703\u9580\u7968\u548c\u7576\u5730\u5c0f\u8cbc\u58eb\u3002&nbsp;<\/p>\n\n\n\n<p><strong>\u5c08\u696d OTA&nbsp;<\/strong><\/p>\n\n\n\n<p>\u8207 Expedia \u6216 Airbnb \u7b49\u63d0\u4f9b\u5168\u65b9\u4f4d\u670d\u52d9\u7684 OTA \u7af6\u722d\u5e7e\u4e4e\u662f\u4e0d\u53ef\u80fd\u7684\uff0c\u56e0\u6b64\u8a31\u591a\u7dda\u4e0a\u65c5\u884c\u793e\u88ab\u8feb\u9000\u51fa\u6216\u5c08\u6ce8\u65bc\u5c08\u696d\u5316\u3002\u6240\u8b02\u7684\u5c08\u696d OTA \u8fce\u5408\u9700\u8981\u7279\u5b9a\u7522\u54c1\u7684\u65c5\u884c\u8005\uff0c\u4f8b\u5982\u6a5f\u7968\u3001\u98ef\u5e97\u6216\u7279\u5b9a\u985e\u578b\u7684\u5ea6\u5047\u79df\u8cc3\u3002&nbsp;<\/p>\n\n\n\n<p>\u4f8b\u5982\uff0cCheapOair \u662f\u4e00\u5bb6\u5c08\u9580\u63d0\u4f9b\u6298\u6263\u822a\u73ed\u548c\u98ef\u5e97\u9810\u8a02\u7684\u7dda\u4e0a\u65c5\u884c\u793e\u3002 Hostelworld \u662f\u6700\u8457\u540d\u7684\u7d93\u6fdf\u578b\u4f4f\u5bbf\u6a5f\u69cb\u4e4b\u4e00\uff0c\u63d0\u4f9b\u65c5\u9928\u548c\u5ec9\u50f9\u98ef\u5e97\u7b49\u7d93\u6fdf\u578b\u4f4f\u5bbf\uff0c\u800c Vrbo \u5247\u63d0\u4f9b\u516c\u5bd3\u3001\u5c0f\u5c4b\u548c\u5176\u4ed6\u5ea6\u5047\u79df\u8cc3\u670d\u52d9\u3002\u00a0<\/p>\n\n\n\n<p><strong>\u5340\u57df\u548c\u5168\u7403 OTA<\/strong><\/p>\n\n\n\n<p>OTA \u53ef\u4ee5\u662f\u5340\u57df\u6027\u7684\uff0c\u4e5f\u53ef\u4ee5\u662f\u5168\u7403\u6027\u7684\uff0c\u9019\u53d6\u6c7a\u65bc\u5176\u8986\u84cb\u7bc4\u570d\u3002\u8207\u7576\u5730\u65c5\u884c\u793e\u985e\u4f3c\uff0c\u5340\u57df\u6027\u7dda\u4e0a\u65c5\u884c\u793e\u66f4\u63a5\u8fd1\u60a8\u60f3\u8981\u65c5\u884c\u7684\u76ee\u7684\u5730\uff0c\u800c\u4e0d\u50c5\u50c5\u662f\u5730\u7406\u4f4d\u7f6e\u4e0a\u3002\u4ed6\u5011\u901a\u5e38\u6709\u7576\u5730\u5c0e\u904a\u63a8\u85a6\u65c5\u904a\u4e26\u64b0\u5beb\u65c5\u904a\u6307\u5357\u3002&nbsp;<\/p>\n\n\n\n<p>\u4e00\u4e9b\u6700\u597d\u7684\u5340\u57dfOTA \u5305\u62ecIndy Guide\uff08\u4e2d\u4e9e\uff09\u3001Travelo\uff08\u6fb3\u6d32\u548c\u7d10\u897f\u862d\uff09\u3001Civitatis\uff08\u897f\u73ed\u7259\u548c\u62c9\u4e01\u7f8e\u6d32\uff09\u3001LinkParis\uff08\u5df4\u9ece\uff09\u3001LovetoVisit\uff08\u82f1\u570b\uff09\u3001SwissActivities\uff08\u745e\u58eb\uff09\u3001TrueStory\uff08\u65af\u582a\u7684\u7d0d\u7dad\u4e9e\u534a\u5cf6\uff09 \u3001Tripster\uff08\u7f8e\u570b\u548c\u52a0\u62ff\u5927\uff09\u548c Almundo\uff08\u62c9\u4e01\u7f8e\u6d32\uff09\u3002\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-otas-work\">OTA \u7684\u5de5\u4f5c\u539f\u7406<\/h2>\n\n\n\n<p>OTA \u5982\u4f55\u904b\u4f5c\uff1f\u5927\u591a\u6578\u4eba\u8a8d\u70ba\u7dda\u4e0a\u65c5\u884c\u793e\u7684\u8cfa\u9322\u65b9\u5f0f\u8207\u65c5\u884c\u793e\u985e\u4f3c\u3002\u9019\u8207\u4e8b\u5be6\u76f8\u5dee\u4e0d\u9060\uff0c\u4f46\u9019\u53ea\u662f\u8b0e\u984c\u7684\u4e00\u5c0f\u90e8\u5206\u3002&nbsp;<\/p>\n\n\n\n<p><strong>OTA\u5546\u696d\u6a21\u5f0f&nbsp;<\/strong><\/p>\n\n\n\n<p>\u4e0d\u540c\u7684 OTA \u6839\u64da\u5176\u696d\u52d9\u6a21\u5f0f\u4ee5\u4e0d\u540c\u7684\u65b9\u5f0f\u8cfa\u53d6\u6536\u5165\uff1a<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u59d4\u54e1\u6703 -&nbsp;<\/strong>\u8a31\u591a OTA\uff08Airbnb\u3001Booking.com\u3001Expedia\uff09\u63a1\u7528\u4f63\u91d1\u6a21\u5f0f\uff0c\u8b93\u623f\u6771\u548c\u5176\u4ed6\u65c5\u904a\u670d\u52d9\u63d0\u4f9b\u8005\u514d\u8cbb\u5217\u51fa\u4ed6\u5011\u7684\u5831\u50f9\u3002\u4f5c\u70ba\u56de\u5831\uff0cOTA \u5728\u6bcf\u6b21\u9810\u8a02\u6642\u90fd\u6703\u6536\u5230\u4e00\u5b9a\u6bd4\u4f8b\u7684\u8cc7\u91d1\u3002&nbsp;<\/li>\n\n\n\n<li><strong>\u8a02\u95b1 \u2013\u00a0<\/strong>Furnished Finder \u7b49\u7dda\u4e0a\u65c5\u884c\u793e\u5411\u7522\u54c1\u548c\u670d\u52d9\u63d0\u4f9b\u8005\u6536\u53d6\u56fa\u5b9a\u7684\u6e05\u55ae\u548c\u4fc3\u92b7\u8cbb\u7528\uff0c\u7121\u8ad6\u4ed6\u5011\u662f\u5426\u9032\u884c\u9810\u8a02\u3002\u00a0<\/li>\n\n\n\n<li><strong>\u5ee3\u544a -&nbsp;<\/strong>\u9019\u7a2e\u6a21\u5f0f\u5728Google\u9152\u5e97\u5ee3\u544a\u7b49\u5143\u65c5\u884c\u7db2\u7ad9\u4e0a\u66f4\u70ba\u5e38\u898b\uff0c\u5176\u4e2d\u4e3b\u6a5f\u70ba\u5c07\u6f5b\u5728\u5ba2\u6236\u5e36\u5230\u5176\u5b98\u65b9\u9810\u8a02\u9801\u9762\u7684\u9ede\u64ca\u4ed8\u8cbb\u3002&nbsp;<\/li>\n\n\n\n<li><strong>\u96dc\u4ea4\u7a2e -&nbsp;<\/strong>\u5c11\u6578 OTA \u63a1\u7528\u6df7\u5408\u65b9\u5f0f\u8cfa\u53d6\u6536\u5165\uff0c\u5305\u62ec\u4f63\u91d1\u3001\u8a02\u95b1\u548c\u57fa\u65bc\u5ee3\u544a\u7684\u5546\u696d\u6a21\u5f0f\u3002&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><strong>OTA\u8207\u65c5\u904a\u670d\u52d9\u63d0\u4f9b\u8005\u4e4b\u9593\u7684\u95dc\u4fc2<\/strong><\/p>\n\n\n\n<p>\u5982\u524d\u6240\u8ff0\uff0cOTA \u5145\u7576\u65c5\u884c\u8005\u548c\u65c5\u884c\u670d\u52d9\u63d0\u4f9b\u8005\u4e4b\u9593\u7684\u4e2d\u4ecb\u3002\u5169\u8005\u90fd\u5229\u7528\u7dda\u4e0a\u65c5\u884c\u793e\u4f5c\u70ba\u81ea\u52a9\u670d\u52d9\u5e73\u53f0\u3002\u9664\u975e\u5728\u6975\u5c11\u6578\u7dca\u6025\u60c5\u6cc1\u4e0b\uff0c\u623f\u6771\u9700\u8981\u806f\u7e6b OTA \u652f\u6301\uff0c\u5426\u5247\u4e0d\u6703\u8207\u4ee3\u7406\u5546\u76f4\u63a5\u6e9d\u901a\u3002<\/p>\n\n\n\n<p>\u5176\u4ed6\u4e00\u5207\u90fd\u662f\u81ea\u52d5\u7684\uff0c\u6709\u5f88\u591a\u91dd\u5c0d\u4e3b\u6a5f\u7684\u81ea\u8a02\u9078\u9805\u3002<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong><em>\u4e0a\u5e02<\/em><\/strong><\/li>\n<\/ol>\n\n\n\n<p>\u96d6\u7136\u6bcf\u500b OTA \u90fd\u6709\u81ea\u5df1\u7684\u4e00\u5957\u6307\u5357\uff0c\u4f46\u5217\u51fa\u65c5\u884c\u7522\u54c1\u6216\u670d\u52d9\u901a\u5e38\u662f\u7db2\u7ad9\u5c0e\u822a\u7684\u7121\u6469\u64e6\u904e\u7a0b\u3002\u623f\u6771\u9700\u8981\u7559\u4e0b\u806f\u7d61\u8cc7\u8a0a\u3001\u64b0\u5beb\u63cf\u8ff0\u3001\u52fe\u9078\u8907\u9078\u6846\u4ee5\u70ba\u5176\u623f\u6e90\u5206\u914d\u985e\u5225\uff0c\u4e26\u65b0\u589e\u79df\u8cc3\u7167\u7247\u3002&nbsp;<\/p>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li><strong><em>\u9810\u7d04\u4e2d<\/em><\/strong><\/li>\n<\/ol>\n\n\n\n<p>\u9810\u8a02\u5f8c\u6703\u767c\u751f\u4ec0\u9ebc\uff1f\u9019\u901a\u5e38\u7531\u4e3b\u4eba\u6c7a\u5b9a\u3002 \u300c\u5373\u6642\u9810\u8a02\u300d\u9078\u9805\u5141\u8a31\u623f\u5ba2\u5728\u672a\u7d93\u623f\u6771\u6279\u51c6\u7684\u60c5\u6cc1\u4e0b\u81ea\u52d5\u9810\u8a02\uff0c\u4f46\u623f\u6771\u4e5f\u53ef\u4ee5\u9078\u64c7\u5be9\u67e5\u6f5b\u5728\u5ba2\u6236\u3002\u7121\u8ad6\u5982\u4f55\uff0c\u9810\u8a02\u6642\u90fd\u6703\u900f\u9732\u623f\u6771\u7684\u806f\u7d61\u8cc7\u8a0a\u3002\u00a0<\/p>\n\n\n\n<p>OTA \u6709\u6642\u6703\u8b93\u623f\u5ba2\u5728\u6c7a\u5b9a\u9810\u8a02\u4e4b\u524d\u5411\u6f5b\u5728\u623f\u6771\u767c\u9001\u8a0a\u606f\u3002\u4e4b\u5f8c\uff0c\u623f\u5ba2\u548c\u623f\u6771\u53ef\u4ee5\u7e7c\u7e8c\u900f\u904e\u7c21\u8a0a\u3001\u96fb\u5b50\u90f5\u4ef6\u6216\u96fb\u8a71\u9032\u884c\u6e9d\u901a\u3002&nbsp;<\/p>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li><strong><em>\u7372\u5f97\u5831\u916c&nbsp;<\/em><\/strong><\/li>\n<\/ol>\n\n\n\n<p>\u4f5c\u70ba OTA \u4e3b\u6a5f\uff0c\u60a8\u5982\u4f55\u7372\u5f97\u5831\u916c\uff1f\u540c\u6a23\uff0c\u9019\u56e0\u6a5f\u69cb\u800c\u7570\u3002 VCC\uff08\u865b\u64ec\u4fe1\u7528\u5361\uff09\u548c\u7368\u7acb\u652f\u4ed8\u662f\u5169\u7a2e\u5e38\u898b\u7684\u65b9\u5f0f\u3002\u5728\u7b2c\u4e00\u7a2e\u60c5\u6cc1\u4e0b\uff0cOTA \u6536\u96c6\u8cc7\u91d1\u4e26\u5c07\u5176\u5b58\u5165 VCC\uff0c\u8a72 VCC \u53ef\u4ee5\u50cf\u666e\u901a\u4fe1\u7528\u5361\u4e00\u6a23\u8a17\u7ba1\u4f7f\u7528\u3002\u00a0<\/p>\n\n\n\n<p>\u5118\u7ba1\u63a1\u7528\u8a02\u95b1\u696d\u52d9\u6a21\u5f0f\u7684 OTA \u6709\u6642\u5141\u8a31\u7368\u7acb\u7684\u652f\u4ed8\u8655\u7406\uff0c\u4f46\u57fa\u65bc\u4f63\u91d1\u7684\u652f\u4ed8\u66f4\u70ba\u5e38\u898b\u3002\u623f\u6771\u53ef\u4ee5\u8a2d\u5b9a\u53d6\u6d88\u8cbb\u7528\u4e26\u9078\u64c7\u9996\u9078\u4ed8\u6b3e\u7cfb\u7d71\uff0c\u4f8b\u5982\u4fe1\u7528\u5361\u6216\u9280\u884c\u8f49\u5e33\u3002&nbsp;<\/p>\n\n\n\n<p>&nbsp;<strong>\u79d1\u6280\u5728 OTA \u904b\u4f5c\u4e2d\u7684\u4f5c\u7528&nbsp;<\/strong><\/p>\n\n\n\n<p>\u79d1\u6280\u5728\u65c5\u904a\u696d\u4e2d\u64c1\u6709\u7121\u9650\u7684\u53ef\u80fd\u6027\uff0c\u7dda\u4e0a\u65c5\u884c\u793e\u5df2\u7d93\u5728\u63a2\u7d22\u5176\u4e2d\u7684\u8a31\u591a\u53ef\u80fd\u6027\u3002\u4e00\u4e9b\u6700\u597d\u7684 OTA \u6280\u8853\u61c9\u7528\u7a0b\u5f0f\u5305\u62ec\uff1a&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u641c\u5c0b\u6f14\u7b97\u6cd5 \u2013\u00a0<\/strong>\u8207\u6240\u6709\u641c\u5c0b\u5f15\u64ce\u4e00\u6a23\uff0cOTA \u4f9d\u9760\u6f14\u7b97\u6cd5\u5c0d\u7279\u5b9a\u67e5\u8a62\u7684\u641c\u5c0b\u7d50\u679c\u9032\u884c\u6392\u540d\u3002\u9019\u4e9b\u6f14\u7b97\u6cd5\u975e\u5e38\u8907\u96dc\uff0c\u53ef\u4ee5\u6839\u64da\u5ba2\u6236\u8cc7\u6599\u9032\u884c\u500b\u4eba\u5316\u3002\u5176\u4e2d\u5305\u62ec\u8f49\u63db\u7387\u548c\u5e73\u5747\u6bcf\u65e5\u50f9\u683c\u3001\u5ba2\u4eba\u8a55\u8ad6\u8a55\u5206 (Booking)\u3001\u6709\u7af6\u722d\u529b\u7684\u50f9\u683c\u3001\u512a\u8cea\u5167\u5bb9\u548c\u53d6\u6d88\u7387 (Vrbo)\u3002\u00a0<\/li>\n\n\n\n<li><strong>\u5b9a\u50f9\u512a\u5316 \u2013<\/strong><strong>&nbsp;<\/strong>Expedia \u548c Booking.com \u7b49\u7dda\u4e0a\u65c5\u884c\u793e\u900f\u904e\u512a\u5316\u50f9\u683c\u5e6b\u52a9\u623f\u6771\u7372\u5f97\u66f4\u591a\u9810\u8a02\u3002\u5982\u4f55\uff1f\u4ed6\u5011\u63a1\u7528\u6578\u64da\u5206\u6790\u4e26\u8ffd\u8e64\u4f9b\u61c9\u3001\u9700\u6c42\u3001\u9130\u8fd1\u6027\u548c\u5b63\u7bc0\u6027\u3002\u6839\u64da\u9019\u4e9b\u56e0\u7d20\uff0cOTA \u6703\u63a8\u85a6\u6216\u81ea\u52d5\u8abf\u6574\u50f9\u683c\uff0c\u4ee5\u5438\u5f15\u65c5\u5ba2\u7684\u6ce8\u610f\u4e26\u63d0\u9ad8\u6bcf\u65e5\u5e73\u5747\u623f\u50f9\u3002&nbsp;&nbsp;<\/li>\n\n\n\n<li><strong>\u500b\u6027\u5316\u2014\u2014\u00a0<\/strong>\u8d85\u904e 71% \u7684\u5ba2\u6236\u8981\u6c42\u7522\u54c1\u548c\u670d\u52d9\u63d0\u4f9b\u8005\u63d0\u4f9b\u500b\u4eba\u5316\u9ad4\u9a57\u3002\u65c5\u904a\u696d\u4e5f\u4e0d\u4f8b\u5916\u3002\u7531\u65bc\u7dda\u4e0a\u65c5\u884c\u793e\u6bcf\u5929\u6536\u96c6\u5927\u91cf\u5ba2\u6236\u6578\u64da\uff0c\u56e0\u6b64\u5b83\u5011\u8655\u65bc\u63d0\u4f9b\u500b\u4eba\u5316\u670d\u52d9\u7684\u5b8c\u7f8e\u4f4d\u7f6e\u3002\u6578\u64da\u70ba OTA \u7684\u6f14\u7b97\u6cd5\u63d0\u4f9b\u652f\u6301\uff0c\u4f7f\u4ed6\u5011\u80fd\u5920\u6839\u64da\u500b\u4eba\u504f\u597d\u3001\u9810\u7b97\u548c\u7279\u6b8a\u8981\u6c42\u5275\u5efa\u5ba2\u88fd\u5316\u7684\u6346\u7d81\u5305\u548c\u5957\u9910\u3002\u00a0<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"benefits-of-using-otas-for-travelers\">\u4f7f\u7528 OTA \u70ba\u65c5\u5ba2\u5e36\u4f86\u7684\u597d\u8655<\/h2>\n\n\n\n<p>\u70ba\u4ec0\u9ebc\u7dda\u4e0a\u65c5\u884c\u793e\u5982\u6b64\u53d7\u73fe\u4ee3\u65c5\u5ba2\u7684\u6b61\u8fce\uff1f\u6709\u5e7e\u500b\u53ef\u80fd\u7684\u7b54\u6848\uff0c\u4f46\u9996\u8981\u7684\u662f\u4fbf\u5229\u6027\u3001\u53ef\u8a2a\u554f\u6027\u548c\u9078\u9805\u6bd4\u8f03\u3002&nbsp;<\/p>\n\n\n\n<p><strong>\u9810\u8a02\u65b9\u4fbf\u5feb\u901f<\/strong><\/p>\n\n\n\n<p>\u6839\u64da\u5168\u7403\u8da8\u52e2\u8abf\u67e5\uff0c76% \u7684\u5168\u7403\u65c5\u5ba2\u6b63\u5728\u5c0b\u627e\u80fd\u5920\u6e1b\u5c11\u65c5\u884c\u8a08\u756b\u4e2d\u7684\u6469\u64e6\u548c\u58d3\u529b\u7684\u61c9\u7528\u7a0b\u5f0f\u3002\u6c92\u6709\u4eba\u6bd4 OTA \u505a\u5f97\u66f4\u597d\u3002\u6240\u6709\u8a2d\u5099\u90fd\u53ef\u4ee5 24\/7 \u5728\u7dda\u9810\u8a02\uff0c\u4f46\u4e0d\u50c5\u5982\u6b64\u3002\u5b83\u5011\u4e5f\u65b9\u4fbf\u4e14\u6613\u65bc\u4f7f\u7528\u3002\u00a0<\/p>\n\n\n\n<p>\u6700\u597d\u7684 OTA \u64c1\u6709\u7528\u6236\u53cb\u597d\u7684\u4ecb\u9762\u548c\u5f37\u5927\u7684\u641c\u5c0b\u904e\u6ffe\u5668\uff0c\u4f7f\u65c5\u884c\u8005\u80fd\u5920\u6bd4\u4ee5\u5f80\u66f4\u5feb\u5730\u7814\u7a76\u548c\u9810\u8a02\u65c5\u884c\u3002\u63d0\u793a\u548c\u8cd3\u5ba2\u8a55\u8ad6\u6709\u52a9\u65bc\u63d0\u9ad8\u5176\u6613\u7528\u6027\uff0c\u4e26\u63d0\u4f9b\u9032\u4e00\u6b65\u7c21\u5316\u9ad4\u9a57\u7684\u5efa\u8b70\u548c\u793e\u6703\u8b49\u660e\u3002&nbsp;<\/p>\n\n\n\n<p><strong>\u7372\u5f97\u5ee3\u6cdb\u7684\u65c5\u884c\u9078\u64c7\u548c\u50f9\u683c<\/strong><\/p>\n\n\n\n<p>\u5c31\u5176\u63d0\u4f9b\u7684\u65c5\u904a\u7522\u54c1\u548c\u670d\u52d9\u7684\u6578\u91cf\u800c\u8a00\uff0cOTA \u5728\u696d\u5167\u662f\u7121\u8207\u502b\u6bd4\u7684\u3002\u4ee5\u81f3\u65bc\u65c5\u884c\u8005\u53ef\u4ee5\u96a8\u5fc3\u6240\u6b32\u5730\u8a08\u5283\u4ed6\u5011\u7684\u65c5\u884c\uff0c\u56e0\u70ba\u4ed6\u5011\u77e5\u9053\u4ed6\u5011\u6c38\u9060\u4e0d\u6703\u5931\u53bb\u4ee4\u4eba\u8208\u596e\u7684\u9078\u64c7\u2014\u2014\u7121\u8ad6\u4ed6\u5011\u8b8a\u5f97\u591a\u9ebc\u82db\u523b\u3001\u7bc0\u5109\u6216\u6311\u5254\u3002&nbsp;<\/p>\n\n\n\n<p>\u8209\u500b\u4f8b\u5b50\uff1aBooking.com \u4e0a\u4e0d\u50c5\u6709\u8d85\u904e 2800 \u842c\u689d\u4f4f\u5bbf\u6e05\u55ae\uff0c\u800c\u4e14\u9019\u5bb6\u7dda\u4e0a\u65c5\u904a\u5de8\u982d\u9084\u5141\u8a31\u60a8\u6839\u64da\u7576\u524d\u7684\u300c\u6c1b\u570d\u300d\u9032\u884c\u700f\u89bd\uff0c\u4f8b\u5982\u300c\u6d6a\u6f2b\u300d\u3001\u300c\u6236\u5916\u300d\u6216\u300c\u653e\u9b06\u300d\u3002 Expedia \u548c Airbnb \u5728\u6a19\u6e96\u6ffe\u93e1\u4e4b\u4e0a\u4e5f\u6709\u985e\u4f3c\u7684\u9078\u9805\u3002\u00a0<\/p>\n\n\n\n<p><strong>\u80fd\u5920\u6bd4\u8f03\u50f9\u683c\u548c\u95b1\u8b80\u7528\u6236\u8a55\u8ad6<\/strong><\/p>\n\n\n\n<p>\u5145\u8db3\u7684\u9078\u9805\u3001\u53ef\u641c\u5c0b\u6027\u548c\u500b\u4eba\u5316\u662f\u4e00\u500b\u5f37\u5927\u7684\u7d44\u5408\u3002\u900f\u904e OTA\uff0c\u65c5\u884c\u8005\u53ef\u4ee5\u6709\u591a\u7a2e\u9078\u64c7\uff0c\u4e26\u53ef\u4ee5\u5c0d\u6bd4\u548c\u6bd4\u8f03\u5831\u50f9\u53ca\u5176\u50f9\u683c\u3002\u9019\u7121\u7591\u662fAirbnb\u3001Expedia\u7b49\u9818\u5148OTA\u6700\u5438\u5f15\u4eba\u7684\u7279\u8cea\u3002&nbsp;<\/p>\n\n\n\n<p>\u7d71\u8a08\u6578\u64da\u8b49\u660e\uff0d2023\u5e74\uff0c53%\u4f7f\u7528\u7dda\u4e0a\u65c5\u884c\u793e\u7684\u65c5\u5ba2\u8868\u793a\u9019\u662f\u56e0\u70ba\u4ed6\u5011\u53ef\u4ee5\u66f4\u5feb\u5730\u898f\u5283\u884c\u7a0b\uff1b 47%\u8868\u793a\u6bd4\u8f03\u50f9\u683c\u66f4\u5bb9\u6613\uff0c42%\u8868\u793a\u66f4\u597d\u627e\u5230\u66f4\u4fbf\u5b9c\u7684\u4ea4\u6613\u3002\u50f9\u683c\u3001\u4f4d\u7f6e\u548c\u8a55\u8ad6\u662f OTA \u7528\u6236\u9996\u8981\u8003\u616e\u7684\u56e0\u7d20\u3002\u00a0<\/p>\n\n\n\n<p><strong>\u5b89\u5168\u7684\u652f\u4ed8\u8655\u7406\u548c\u5ba2\u6236\u652f\u6301<\/strong><\/p>\n\n\n\n<p>\u4fe1\u8b7d\u826f\u597d\u7684 OTA \u64c1\u6709\u5b89\u5168\u7684\u652f\u4ed8\u5354\u8b70\uff0c\u53ef\u4fdd\u8b49\u901f\u5ea6\u3001\u4fbf\u5229\u6027\u548c\u5b89\u5168\u6027\u2014\u2014\u53ea\u9700\u55ae\u64ca\u5373\u53ef\u3002\u5927\u591a\u6578\u9084\u63d0\u4f9b\u5ee3\u6cdb\u7684\u4ed8\u6b3e\u9078\u9805\uff0c\u5141\u8a31\u65c5\u884c\u8005\u4f7f\u7528\u9996\u9078\u65b9\u5f0f\u652f\u4ed8\u65c5\u884c\u8cbb\u7528\uff0c\u7121\u8ad6\u662f\u4fe1\u7528\u5361\u3001\u6578\u4f4d\u9322\u5305\u9084\u662f\u9280\u884c\u8f49\u5e33\u3002&nbsp;<\/p>\n\n\n\n<p>\u65b0\u51a0\u75ab\u60c5\u904e\u5f8c\uff0c\u65c5\u5ba2\u5c0d\u5ba2\u6236\u670d\u52d9\u7684\u671f\u671b\u8d8a\u4f86\u8d8a\u9ad8\u3002\u512a\u8cea\u670d\u52d9\u3001\u591a\u901a\u8def\u652f\u63f4\u548c 24\/7 \u53ef\u7528\u6027\u4e0d\u518d\u88ab\u8996\u70ba\u5962\u4f88\u54c1 - \u5b83\u5011\u5df2\u6210\u70ba\u65b0\u5e38\u614b\u3002\u5118\u7ba1\u5927\u90e8\u5206 OTA \u5df2\u6578\u4f4d\u5316\uff0c\u4f46\u5927\u591a\u6578 OTA \u6709\u80fd\u529b\u63d0\u4f9b\u9019\u7a2e\u7a0b\u5ea6\u7684\u670d\u52d9\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"conclusion\">\u7d50\u8a9e<\/h2>\n\n\n\n<p>\u7dda\u4e0a\u65c5\u884c\u793e\u662f\u73fe\u4ee3\u7684\u9f90\u7136\u5927\u7269\u2014\u2014\u5b83\u5011\u5728\u898f\u6a21\u3001\u5f71\u97ff\u529b\u548c\u5f48\u6027\u65b9\u9762\u52dd\u904e\u50b3\u7d71\u65c5\u884c\u793e\u3002\u66f4\u91cd\u8981\u7684\u662f\uff0c\u5b83\u5011\u662f\u90a3\u500b\u6642\u4ee3\u7684\u5b8c\u7f8e\u7522\u7269\u3002\u65c5\u904a\u696d\uff08\u9664\u4e86\u4eba\u5de5\u667a\u6167\uff09\u6c92\u6709\u4ec0\u9ebc\u6bd4 OTA \u66f4\u80fd\u6eff\u8db3\u75ab\u60c5\u5f8c\u7684\u671f\u671b\u548c\u9700\u6c42\u3002&nbsp;<\/p>\n\n\n\n<p>\u6709\u4e00\u9ede\u662f\u80af\u5b9a\u7684\u2014\u2014OTA \u5c07\u6c38\u9060\u6539\u8b8a\u9019\u500b\u884c\u696d\u3002\u96a8\u8457\u79d1\u6280\u7684\u767c\u5c55\uff0c\u4eba\u985e\u4ee3\u7406\u4eba\u5c07\u5c08\u6ce8\u65bc\u4eba\u969b\u95dc\u4fc2\u548c\u7b56\u5283\u670d\u52d9\u3002\u5728\u7dda\u9810\u8a02\u5f88\u5bb9\u6613\u53d6\u4ee3\u5176\u4ed6\u6240\u6709\u9810\u8a02\uff0c\u56e0\u6b64\u5c08\u696d\u4eba\u58eb\u8981\u5c0f\u5fc3\u3002\u8a8d\u8b58\u5230 OTA \u7684\u91cd\u8981\u6027\u53ef\u80fd\u662f\u5be6\u73fe\u591a\u7522\u672a\u4f86\u7684\u95dc\u9375\u3002&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"faq\">\u5e38\u554f\u554f\u984c<\/h2>\n\n\n\n<p><strong>\ud83d\udd0d OTA \u548c\u5143\u641c\u5c0b\u5f15\u64ce\u4e4b\u9593\u7684\u4e3b\u8981\u5340\u5225\u662f\u4ec0\u9ebc\uff1f<\/strong><\/p>\n\n\n\n<p>OTA \u548c\u5143\u641c\u5c0b\u5f15\u64ce\u90fd\u5141\u8a31\u65c5\u5ba2\u7814\u7a76\u548c\u6bd4\u8f03\u4f4f\u5bbf\u3001\u822a\u73ed\u3001\u65c5\u904a\u3001\u79df\u8eca\u9078\u64c7\u4ee5\u53ca\u5176\u4ed6\u65c5\u884c\u76f8\u95dc\u7684\u7522\u54c1\u548c\u670d\u52d9\u3002\u5b83\u5011\u4e4b\u9593\u7684\u4e3b\u8981\u5340\u5225\u5728\u65bc\u60a8\u7121\u6cd5\u76f4\u63a5\u5f9e\u5143\u641c\u5c0b\u5f15\u64ce\u9810\u8a02\u65c5\u884c\u3002<br><br>\u6b64\u985e\u7db2\u7ad9\u50c5\u532f\u7e3d\u548c\u63a8\u5ee3\u512a\u60e0\u3002\u900f\u904e\u9ede\u64ca\u5217\u8868\uff0c\u60a8\u5c07\u88ab\u5f15\u5c0e\u81f3\u63d0\u4f9b\u8005\u7684\u5b98\u65b9\u9810\u8a02\u9801\u9762\u3002\u5f15\u64ce\u901a\u5e38\u6839\u64da\u6309\u9ede\u64ca\u4ed8\u8cbb\u7684\u6a21\u5f0f\u7372\u5f97\u4f63\u91d1\u3002<\/p>\n\n\n\n<p><strong>\ud83d\udcb8 OTA\u5982\u4f55\u8cfa\u9322\uff1f<\/strong><\/p>\n\n\n\n<p>\u5927\u591a\u6578\u7dda\u4e0a\u65c5\u884c\u793e\u4e0d\u6703\u5411\u65c5\u904a\u7522\u54c1\u548c\u670d\u52d9\u63d0\u4f9b\u8005\u6536\u53d6\u5728\u5176\u7db2\u7ad9\u4e0a\u5217\u51fa\u512a\u60e0\u7684\u8cbb\u7528\uff0c\u4f46\u4ed6\u5011\u6703\u5f9e\u6bcf\u6b21\u9810\u8a02\u4e2d\u6536\u53d6\u4f63\u91d1\u3002 OTA \u8cfa\u9322\u7684\u5176\u4ed6\u65b9\u5f0f\u5305\u62ec\u56fa\u5b9a\u8a02\u95b1\u3001\u5ee3\u544a\u6216\u6240\u6709\u9019\u4e9b\u5143\u7d20\u7684\u7d44\u5408\u3002<\/p>\n\n\n\n<p><strong>\ud83e\udd28 \u900f\u904e OTA \u9810\u8a02\u6709\u4ec0\u9ebc\u7f3a\u9ede\u55ce\uff1f<\/strong><\/p>\n\n\n\n<p>\u96d6\u7136 OTA \u6709\u5f88\u591a\u512a\u52e2\uff0c\u4f46\u4f7f\u7528\u7dda\u4e0a\u5e73\u53f0\u898f\u5283\u548c\u9810\u8a02\u65c5\u884c\u53ef\u80fd\u6703\u6709\u4e00\u4e9b\u7f3a\u9ede\uff0c\u5305\u62ec\u7f3a\u4e4f\u500b\u4eba\u5316\u5ba2\u6236\u670d\u52d9\u548c\u6df1\u5ea6\u5ba2\u88fd\u5316\u9078\u9805\u3002\u8207\u65c5\u884c\u793e\u76f8\u6bd4\uff0c\u7dda\u4e0a\u65c5\u884c\u793e\u6c38\u9060\u7121\u6cd5\u6eff\u8db3\u8c6a\u83ef\u65c5\u5ba2\u7684\u671f\u671b\u3002<br><br>\u7dda\u4e0a\u65c5\u884c\u793e\u5728\u5b89\u6392\u8907\u96dc\u7684\u5718\u9ad4\u65c5\u884c\uff08\u4f8b\u5982\u76ee\u7684\u5730\u5a5a\u79ae\uff09\u65b9\u9762\u4e5f\u5b58\u5728\u4e0d\u8db3\u4e4b\u8655\u3002\u6b64\u5916\uff0cOTA \u50f9\u683c\u6709\u6642\u6703\u9ad8\u65bc\u63d0\u4f9b\u8005\u8a2d\u5b9a\u7684\u50f9\u683c\u3002<\/p>\n\n\n\n<p><strong>\ud83e\uddf3 \u65c5\u884c\u8005\u5728\u9078\u64c7 OTA \u9810\u8a02\u6642\u61c9\u8003\u616e\u4ec0\u9ebc\uff1f<\/strong><\/p>\n\n\n\n<p>\u9078\u64c7 OTA \u9032\u884c\u9810\u8a02\u6642\u8981\u8003\u616e\u7684\u6700\u91cd\u8981\u56e0\u7d20\u662f\u65c5\u904a\u9078\u9805\u7684\u9078\u64c7\u3001\u53ef\u641c\u5c0b\u6027\u3001\u6613\u7528\u6027\u3001\u50f9\u683c\u900f\u660e\u5ea6\u548c\u6298\u6263\u512a\u60e0\u3001\u53d6\u6d88\u8cbb\u7528\u548c\u9000\u6b3e\u653f\u7b56\u3001\u652f\u4ed8\u9078\u9805\u548c\u5b89\u5168\u6027\u4ee5\u53ca\u5ba2\u6236\u670d\u52d9\u548c\u652f\u63f4\u3002<br><br><strong>\u623f\u9593\u6e2c\u7e6a\u9762\u81e8\u7684\u6311\u6230\uff1a&nbsp;<\/strong>\u8a0e\u8ad6\u5e38\u898b\u7684\u56f0\u96e3\uff0c\u4f8b\u5982\u4e0d\u6e96\u78ba\u3001\u8017\u6642\u548c\u9700\u8981\u4e0d\u65b7\u66f4\u65b0\u3002<br><strong>\u6280\u8853\u9032\u6b65\uff1a&nbsp;<\/strong>\u8a0e\u8ad6\u5340\u584a\u93c8\u3001NLP \u6216\u5927\u6578\u64da\u5206\u6790\u7b49\u5f71\u97ff\u623f\u9593\u6e2c\u7e6a\u7684\u65b0\u6280\u8853\u3002<br><strong>\u6848\u4f8b\u7814\u7a76\uff1a&nbsp;<\/strong>\u5206\u4eab\u6210\u529f\u5be6\u65bd hotelmize \u623f\u9593\u5730\u5716\u89e3\u6c7a\u65b9\u6848\u7684\u516c\u53f8\u7684\u771f\u5be6\u7bc4\u4f8b\u4ee5\u53ca\u4ed6\u5011\u53d6\u5f97\u7684\u6539\u9032\u3002<br><strong>\u623f\u9593\u6e2c\u7e6a\u7684\u6295\u8cc7\u5831\u916c\u7387\uff1a&nbsp;<\/strong>\u89e3\u91cb\u6709\u6548\u7684\u623f\u9593\u6e2c\u7e6a\u5982\u4f55\u80fd\u63d0\u9ad8\u5229\u6f64\u548c\u9867\u5ba2\u6eff\u610f\u5ea6\u3002<br><strong>\u5408\u898f\u6027\u548c\u6a19\u6e96\uff1a&nbsp;<\/strong>\u8a0e\u8ad6\u662f\u5426\u6709\u4efb\u4f55\u5f71\u97ff\u623f\u9593\u6620\u5c04\u7684\u884c\u696d\u6a19\u6e96\u6216\u6cd5\u898f\u3002<br><strong>\u9078\u64c7\u623f\u9593\u6e2c\u7e6a\u670d\u52d9\uff1a&nbsp;<\/strong>\u9078\u64c7\u5730\u5716\u670d\u52d9\u6642\u8981\u8003\u616e\u7684\u6a19\u6e96\uff0c\u53ef\u80fd\u5305\u62ec\u6d41\u884c\u9078\u9805\u7684\u6bd4\u8f03\u8868\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>2023\u5e74\uff0c72%\u7684\u65c5\u5ba2\u50be\u5411\u65bc\u5728\u7dda\u4e0a\u5b89\u6392\u884c\u7a0b\u3002\u5176\u4e2d\uff0c\u591a\u905480%\u7684\u65c5\u5ba2\u66f4\u4f9d\u8cf4OTA\uff0c\u800c\u975eGoogle\u3001\u793e\u7fa4\u5a92\u9ad4\u548c\u5143\u65c5\u904a\u7db2\u7ad9\u3002\u65c5\u884c\u8005\u7fd2\u6163\u548c\u2026<\/p>","protected":false},"author":7,"featured_media":14972,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[111,25],"tags":[646,645],"class_list":{"0":"post-15215","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-111","8":"category-infomation","9":"tag-online-travel-agencies","10":"tag-travel"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Are OTAs &amp; Why They Will Change the Travel Industry Forever - TravelConnect<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/travelconnect.co\/hk\/what-are-otas-why-they-will-change-the-travel-industry-forever\/\" \/>\n<meta property=\"og:locale\" content=\"zh_HK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Are OTAs &amp; Why They Will Change the Travel Industry Forever - TravelConnect\" \/>\n<meta property=\"og:description\" content=\"In 2023,\u00a072% of travelers\u00a0preferred to make their travel arrangements online. As much as 80% of them relied on OTAs rather than Google, social media, and meta-travel websites.\u00a0 Traveler habits and...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/travelconnect.co\/hk\/what-are-otas-why-they-will-change-the-travel-industry-forever\/\" \/>\n<meta property=\"og:site_name\" content=\"TravelConnect\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-30T06:40:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/travelconnect.co\/wp-content\/uploads\/2024\/06\/2-12-e1718592954576.png\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"229\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Editor2\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Editor2\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9810\u8a08\u95b1\u8b80\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"14 \u5206\u9418\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/\"},\"author\":{\"name\":\"Editor2\",\"@id\":\"https:\\\/\\\/travelconnect.co\\\/#\\\/schema\\\/person\\\/b2fe087e1fbc0256aa9a871ae847740e\"},\"headline\":\"What Are OTAs &amp; Why They Will Change the Travel Industry Forever\",\"datePublished\":\"2024-11-30T06:40:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/\"},\"wordCount\":3051,\"publisher\":{\"@id\":\"https:\\\/\\\/travelconnect.co\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/travelconnect.co\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/2-12-e1718592954576.png\",\"keywords\":[\"Online Travel Agencies\",\"Travel\"],\"articleSection\":[\"\u884c\u4e1a\u8d44\u8baf\",\"\u884c\u696d\u8cc7\u8a0a\"],\"inLanguage\":\"zh-HK\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/\",\"url\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/\",\"name\":\"What Are OTAs &amp; Why They Will Change the Travel Industry Forever - TravelConnect\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/travelconnect.co\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/travelconnect.co\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/2-12-e1718592954576.png\",\"datePublished\":\"2024-11-30T06:40:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/#breadcrumb\"},\"inLanguage\":\"zh-HK\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-HK\",\"@id\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/#primaryimage\",\"url\":\"https:\\\/\\\/travelconnect.co\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/2-12-e1718592954576.png\",\"contentUrl\":\"https:\\\/\\\/travelconnect.co\\\/wp-content\\\/uploads\\\/2024\\\/06\\\/2-12-e1718592954576.png\",\"width\":600,\"height\":229},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/travelconnect.co\\\/what-are-otas-why-they-will-change-the-travel-industry-forever\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/travelconnect.co\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What Are OTAs &amp; Why They Will Change the Travel Industry Forever\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/travelconnect.co\\\/#website\",\"url\":\"https:\\\/\\\/travelconnect.co\\\/\",\"name\":\"TravelConnect\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/travelconnect.co\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/travelconnect.co\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-HK\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/travelconnect.co\\\/#organization\",\"name\":\"TravelConnect\",\"url\":\"https:\\\/\\\/travelconnect.co\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-HK\",\"@id\":\"https:\\\/\\\/travelconnect.co\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/travelconnect.co\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/cropped-logo-1.png\",\"contentUrl\":\"https:\\\/\\\/travelconnect.co\\\/wp-content\\\/uploads\\\/2024\\\/02\\\/cropped-logo-1.png\",\"width\":512,\"height\":512,\"caption\":\"TravelConnect\"},\"image\":{\"@id\":\"https:\\\/\\\/travelconnect.co\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/travelconnect.co\\\/#\\\/schema\\\/person\\\/b2fe087e1fbc0256aa9a871ae847740e\",\"name\":\"Editor2\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-HK\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/759fa06c159a40823d26f460346fb70eea04c5ec27a2d9d5a906476727900277?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/759fa06c159a40823d26f460346fb70eea04c5ec27a2d9d5a906476727900277?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/759fa06c159a40823d26f460346fb70eea04c5ec27a2d9d5a906476727900277?s=96&d=mm&r=g\",\"caption\":\"Editor2\"},\"url\":\"https:\\\/\\\/travelconnect.co\\\/hk\\\/author\\\/editor2\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What Are OTAs &amp; Why They Will Change the Travel Industry Forever - TravelConnect","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/travelconnect.co\/hk\/what-are-otas-why-they-will-change-the-travel-industry-forever\/","og_locale":"zh_HK","og_type":"article","og_title":"What Are OTAs &amp; Why They Will Change the Travel Industry Forever - TravelConnect","og_description":"In 2023,\u00a072% of travelers\u00a0preferred to make their travel arrangements online. As much as 80% of them relied on OTAs rather than Google, social media, and meta-travel websites.\u00a0 Traveler habits and...","og_url":"https:\/\/travelconnect.co\/hk\/what-are-otas-why-they-will-change-the-travel-industry-forever\/","og_site_name":"TravelConnect","article_published_time":"2024-11-30T06:40:00+00:00","og_image":[{"width":600,"height":229,"url":"https:\/\/travelconnect.co\/wp-content\/uploads\/2024\/06\/2-12-e1718592954576.png","type":"image\/png"}],"author":"Editor2","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005":"Editor2","\u9810\u8a08\u95b1\u8b80\u6642\u9593":"14 \u5206\u9418"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/#article","isPartOf":{"@id":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/"},"author":{"name":"Editor2","@id":"https:\/\/travelconnect.co\/#\/schema\/person\/b2fe087e1fbc0256aa9a871ae847740e"},"headline":"What Are OTAs &amp; Why They Will Change the Travel Industry Forever","datePublished":"2024-11-30T06:40:00+00:00","mainEntityOfPage":{"@id":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/"},"wordCount":3051,"publisher":{"@id":"https:\/\/travelconnect.co\/#organization"},"image":{"@id":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/#primaryimage"},"thumbnailUrl":"https:\/\/travelconnect.co\/wp-content\/uploads\/2024\/06\/2-12-e1718592954576.png","keywords":["Online Travel Agencies","Travel"],"articleSection":["\u884c\u4e1a\u8d44\u8baf","\u884c\u696d\u8cc7\u8a0a"],"inLanguage":"zh-HK"},{"@type":"WebPage","@id":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/","url":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/","name":"What Are OTAs &amp; Why They Will Change the Travel Industry Forever - TravelConnect","isPartOf":{"@id":"https:\/\/travelconnect.co\/#website"},"primaryImageOfPage":{"@id":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/#primaryimage"},"image":{"@id":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/#primaryimage"},"thumbnailUrl":"https:\/\/travelconnect.co\/wp-content\/uploads\/2024\/06\/2-12-e1718592954576.png","datePublished":"2024-11-30T06:40:00+00:00","breadcrumb":{"@id":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/#breadcrumb"},"inLanguage":"zh-HK","potentialAction":[{"@type":"ReadAction","target":["https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/"]}]},{"@type":"ImageObject","inLanguage":"zh-HK","@id":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/#primaryimage","url":"https:\/\/travelconnect.co\/wp-content\/uploads\/2024\/06\/2-12-e1718592954576.png","contentUrl":"https:\/\/travelconnect.co\/wp-content\/uploads\/2024\/06\/2-12-e1718592954576.png","width":600,"height":229},{"@type":"BreadcrumbList","@id":"https:\/\/travelconnect.co\/what-are-otas-why-they-will-change-the-travel-industry-forever\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/travelconnect.co\/"},{"@type":"ListItem","position":2,"name":"What Are OTAs &amp; Why They Will Change the Travel Industry Forever"}]},{"@type":"WebSite","@id":"https:\/\/travelconnect.co\/#website","url":"https:\/\/travelconnect.co\/","name":"TravelConnect","description":"","publisher":{"@id":"https:\/\/travelconnect.co\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/travelconnect.co\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-HK"},{"@type":"Organization","@id":"https:\/\/travelconnect.co\/#organization","name":"TravelConnect","url":"https:\/\/travelconnect.co\/","logo":{"@type":"ImageObject","inLanguage":"zh-HK","@id":"https:\/\/travelconnect.co\/#\/schema\/logo\/image\/","url":"https:\/\/travelconnect.co\/wp-content\/uploads\/2024\/02\/cropped-logo-1.png","contentUrl":"https:\/\/travelconnect.co\/wp-content\/uploads\/2024\/02\/cropped-logo-1.png","width":512,"height":512,"caption":"TravelConnect"},"image":{"@id":"https:\/\/travelconnect.co\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/travelconnect.co\/#\/schema\/person\/b2fe087e1fbc0256aa9a871ae847740e","name":"Editor2","image":{"@type":"ImageObject","inLanguage":"zh-HK","@id":"https:\/\/secure.gravatar.com\/avatar\/759fa06c159a40823d26f460346fb70eea04c5ec27a2d9d5a906476727900277?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/759fa06c159a40823d26f460346fb70eea04c5ec27a2d9d5a906476727900277?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/759fa06c159a40823d26f460346fb70eea04c5ec27a2d9d5a906476727900277?s=96&d=mm&r=g","caption":"Editor2"},"url":"https:\/\/travelconnect.co\/hk\/author\/editor2\/"}]}},"_links":{"self":[{"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/posts\/15215","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/comments?post=15215"}],"version-history":[{"count":2,"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/posts\/15215\/revisions"}],"predecessor-version":[{"id":15997,"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/posts\/15215\/revisions\/15997"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/media\/14972"}],"wp:attachment":[{"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/media?parent=15215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/categories?post=15215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/travelconnect.co\/hk\/wp-json\/wp\/v2\/tags?post=15215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}