{"id":15119,"date":"2024-05-02T07:01:19","date_gmt":"2024-05-02T07:01:19","guid":{"rendered":"https:\/\/travelconnect.co\/?p=15119"},"modified":"2024-07-02T07:26:46","modified_gmt":"2024-07-02T07:26:46","slug":"why-should-travel-businesses-not-settle-for-a-one-size-fits-all-crm-solution","status":"publish","type":"post","link":"https:\/\/travelconnect.co\/hk\/why-should-travel-businesses-not-settle-for-a-one-size-fits-all-crm-solution\/","title":{"rendered":"\u70ba\u4ec0\u9ebc\u65c5\u904a\u4f01\u696d\u4e0d\u61c9\u8a72\u63a1\u7528\u4e00\u5200\u5207\u7684 CRM \u89e3\u6c7a\u65b9\u6848\uff1f"},"content":{"rendered":"

\u65c5\u884c\u793e\u5728\u4f7f\u7528\u901a\u7528\u8edf\u9ad4\u6642\u7d93\u5e38\u9762\u81e8\u6311\u6230\u3002\u672c\u7cfb\u7d71\u53ef\u80fd\u7121\u6cd5\u8655\u7406\u9810\u8a02\u822a\u73ed\u3001\u98ef\u5e97\u548c\u5176\u4ed6\u670d\u52d9\u6240\u9700\u7684\u5927\u91cf\u8cc7\u6599\u6216\u8907\u96dc\u8f38\u5165\u3002<\/h2>\n\n\n\n

\u6b64\u5916\uff0c\u9019\u4e9b\u7cfb\u7d71\u901a\u5e38\u7f3a\u4e4f\u500b\u4eba\u5316\u63a8\u85a6\u3001\u52d5\u614b\u5b9a\u50f9\u3001\u81ea\u52d5\u8ddf\u9032\u548c\u56de\u994b\u7ba1\u7406\u7cfb\u7d71\u7b49\u529f\u80fd\u3002 \u00a0<\/p>\n\n\n\n

\u53ef\u7528\u7684 CRM \u7cfb\u7d71\u6709\u5f88\u591a\uff0c\u9078\u64c7\u5408\u9069\u7684\u7cfb\u7d71\u662f\u4e00\u9805\u8271\u9245\u7684\u4efb\u52d9\u3002\u7531\u65bc\u884c\u696d\u7684\u8907\u96dc\u6027\uff0c\u4e00\u5200\u5207\u7684 CRM \u89e3\u6c7a\u65b9\u6848\u4e26\u4e0d\u9069\u5408\u65c5\u884c\u793e\uff0c\u591a\u500b\u7cfb\u7d71\u548c\u4f86\u81ea GDS \u7684\u8a73\u7d30\u8cc7\u8a0a\u5fc5\u9808\u9806\u5229\u5354\u540c\u5de5\u4f5c\u3002\u901a\u7528\u89e3\u6c7a\u65b9\u6848\u5f88\u5c11\u80fd\u5920\u8655\u7406\u8907\u96dc\u6027\uff0c\u9019\u53ef\u80fd\u6703\u5c0e\u81f4\u5167\u90e8\u632b\u6298\u611f\u3001\u5ba2\u6236\u4e0d\u6eff\u610f\u4ee5\u53ca\u932f\u5931\u6a5f\u6703\u3002\u70ba\u4e86\u53d6\u5f97\u6210\u529f\u4e26\u771f\u6b63\u63d0\u9ad8\u751f\u7522\u529b\uff0c\u65c5\u884c\u793e\u9700\u8981\u6839\u64da\u65c5\u904a\u696d\u7684\u7279\u5b9a\u9700\u6c42\u91cf\u8eab\u5b9a\u5236\u7684\u89e3\u6c7a\u65b9\u6848\u3002<\/p>\n\n\n\n

\u70ba\u4ec0\u9ebc\u65c5\u884c\u793e\u9700\u8981CRM\u8edf\u9ad4\uff1f<\/strong><\/h3>\n\n\n\n

\u65c5\u884c\u793e\u5728\u65c5\u904a\u696d\u4e2d\u767c\u63ee\u8457\u81f3\u95dc\u91cd\u8981\u7684\u4f5c\u7528\uff0c\u7ba1\u7406\u5ba2\u6236\u95dc\u4fc2\u5c0d\u65bc\u4ed6\u5011\u7684\u6210\u529f\u81f3\u95dc\u91cd\u8981\u3002\u70ba\u4e86\u6709\u6548\u7ba1\u7406\u5ba2\u6236\u95dc\u4fc2\uff0c\u65c5\u884c\u793e\u9700\u8981\u4e00\u500b\u9069\u5408\u5176\u7279\u5b9a\u9700\u6c42\u7684 CRM \u7cfb\u7d71\u3002\u5728\u9078\u64c7 CRM \u7cfb\u7d71\u6642\uff0c\u65c5\u884c\u793e\u61c9\u8003\u616e\u5e7e\u500b\u95dc\u9375\u529f\u80fd\uff0c\u4ee5\u78ba\u4fdd\u9806\u5229\u904b\u4f5c\u4e26\u63d0\u9ad8\u5ba2\u6236\u6eff\u610f\u5ea6\u3002<\/p>\n\n\n\n

\u9996\u5148\uff0c\u8207\u5168\u7403\u5206\u92b7\u7cfb\u7d71 (GDS) \u7684\u7121\u7e2b\u6574\u5408\u81f3\u95dc\u91cd\u8981\u3002\u9019\u7a2e\u6574\u5408\u53ef\u4ee5\u540c\u6b65\u65c5\u884c\u8005\u8cc7\u6599\uff0c\u4e26\u78ba\u4fdd\u6240\u6709\u7ba1\u9053\u7684\u8cc7\u8a0a\u4fdd\u6301\u6700\u65b0\u3002\u900f\u904e\u8207\u696d\u754c\u9818\u5148\u7684\u5e73\u53f0\u9023\u63a5\uff0cCRM \u8edf\u9ad4\u4f7f\u65c5\u884c\u793e\u80fd\u5920\u5b58\u53d6\u548c\u5229\u7528\u4ee5\u524d\u53ea\u80fd\u900f\u904e GDS \u7372\u5f97\u7684\u65c5\u884c\u6578\u64da\u3002\u9019\u7a2e\u6574\u5408\u7c21\u5316\u4e86\u6d41\u7a0b\u4e26\u63d0\u4f9b\u4e86\u5ba2\u6236\u8cc7\u8a0a\u7684\u5168\u9762\u8996\u5716\u3002<\/p>\n\n\n\n

\u53e6\u4e00\u500b\u9700\u8981\u8003\u616e\u7684\u91cd\u8981\u529f\u80fd\u662f\u5728 CRM \u7cfb\u7d71\u4e2d\u5305\u542b\u5167\u5efa\u7684\u65c5\u904a\u670d\u52d9\u3002\u6b64\u529f\u80fd\u53ef\u8b93\u65c5\u884c\u793e\u63d0\u4f9b\u9644\u52a0\u670d\u52d9\uff0c\u4f8b\u5982\u5feb\u901f\u901a\u9053\u3001\u4f11\u606f\u5ba4\u4f7f\u7528\u6b0a\u548c\u5168\u5929\u5019\u5354\u52a9\u3002\u900f\u904e\u8ffd\u52a0\u92b7\u552e\u9019\u4e9b\u670d\u52d9\uff0c\u65c5\u884c\u793e\u53ef\u4ee5\u70ba\u4ee3\u7406\u5546\u548c\u65c5\u5ba2\u63d0\u4f9b\u66f4\u591a\u4fbf\u5229\uff0c\u5f9e\u800c\u63d0\u9ad8\u5ba2\u6236\u6eff\u610f\u5ea6\u4e26\u589e\u52a0\u6536\u5165\u6a5f\u6703\u3002<\/p>\n\n\n\n

\u5fe0\u8aa0\u5ea6\u8a08\u756b\u8cc7\u8a0a\u7684\u96c6\u4e2d\u5132\u5b58\u5c0d\u65bc\u65c5\u884c\u793e\u4f86\u8aaa\u4e5f\u81f3\u95dc\u91cd\u8981\u3002 CRM \u7cfb\u7d71\u61c9\u63d0\u4f9b\u4e00\u500b\u96c6\u4e2d\u5132\u5b58\u5eab\uff0c\u7528\u65bc\u5132\u5b58\u5404\u500b\u65c5\u904a\u63d0\u4f9b\u8005\u7684\u5fe0\u8aa0\u5ea6\u8a08\u756b\u8a73\u7d30\u8cc7\u8a0a\u3002\u8a72\u529f\u80fd\u4f7f\u65c5\u884c\u793e\u80fd\u5920\u6709\u6548\u5730\u8a2a\u554f\u548c\u7ba1\u7406\u5fe0\u8aa0\u5ea6\u8a08\u5283\u4fe1\u606f\uff0c\u78ba\u4fdd\u65c5\u884c\u8005\u5728\u65c5\u884c\u671f\u9593\u7372\u5f97\u76f8\u95dc\u7684\u798f\u5229\u548c\u734e\u52f5\u3002<\/p>\n\n\n\n

\u6240\u6709\u65c5\u884c\u793e\u5728\u9078\u64c7 CRM \u7cfb\u7d71\u6642\u90fd\u61c9\u8003\u616e\u7684\u95dc\u9375\u529f\u80fd\u3002<\/strong><\/h3>\n\n\n\n

\u5728\u70ba\u60a8\u7684\u65c5\u884c\u793e\u9078\u64c7\u5408\u9069\u7684 CRM \u8edf\u9ad4\u6642\uff0c\u8003\u616e\u7b26\u5408\u60a8\u7684\u696d\u52d9\u8981\u6c42\u548c\u76ee\u6a19\u7684\u7279\u5b9a\u529f\u80fd\u975e\u5e38\u91cd\u8981\u3002\u4ee5\u4e0b\u662f CRM \u8edf\u9ad4\u9700\u8981\u5c0b\u627e\u7684 6 \u500b\u95dc\u9375\u529f\u80fd\uff1a<\/p>\n\n\n\n

1. \u8207GDS\u4f9b\u61c9\u5546\u7121\u7e2b\u6574\u5408\uff1a\u00a0<\/strong>\u8a72\u8edf\u9ad4\u61c9\u8207\u5404\u7a2e\u5168\u7403\u5206\u92b7\u7cfb\u7d71\u96c6\u6210\uff0c\u900f\u904e\u8207\u696d\u754c\u9818\u5148\u7684\u5e73\u53f0\u7121\u7e2b\u9023\u63a5\u4e26\u78ba\u4fdd\u6240\u6709\u7ba1\u9053\u7684\u65c5\u884c\u8005\u8cc7\u8a0a\u4fdd\u6301\u6700\u65b0\uff0c\u5f9e\u800c\u8f15\u9b06\u540c\u6b65\u65c5\u884c\u8005\u8cc7\u6599\u3002<\/p>\n\n\n\n

2.\u5167\u5efa\u51fa\u884c\u670d\u52d9\uff1a\u00a0<\/strong>CRM \u61c9\u8207\u57fa\u672c\u65c5\u884c\u670d\u52d9\uff08\u4f8b\u5982\u5feb\u901f\u901a\u9053\u3001\u4f11\u606f\u5ba4\u4f7f\u7528\u6b0a\u548c\u5168\u5929\u5019\u5354\u52a9\uff09\u7d50\u5408\u3002\u9019\u5c07\u4f7f\u65c5\u884c\u793e\u80fd\u5920\u8f15\u9b06\u8ffd\u52a0\u92b7\u552e\u5916\u670d\u52d9\uff0c\u70ba\u65c5\u884c\u793e\u548c\u65c5\u5ba2\u63d0\u4f9b\u66f4\u591a\u4fbf\u5229\uff0c\u5f9e\u800c\u63d0\u9ad8\u5ba2\u6236\u6eff\u610f\u5ea6\u4e26\u589e\u52a0\u6536\u5165\u6a5f\u6703\u3002<\/p>\n\n\n\n

3. \u5fe0\u8aa0\u5ea6\u8a08\u756b\u8cc7\u8a0a\u7684\u96c6\u4e2d\u5132\u5b58\uff1a\u00a0<\/strong>CRM \u7cfb\u7d71\u61c9\u63d0\u4f9b\u4e00\u500b\u96c6\u4e2d\u5132\u5b58\u5eab\uff0c\u7528\u65bc\u5132\u5b58\u5404\u500b\u65c5\u884c\u63d0\u4f9b\u8005\uff08\u5305\u62ec\u822a\u7a7a\u516c\u53f8\u3001\u6c7d\u8eca\u79df\u8cc3\u548c\u98ef\u5e97\uff09\u7684\u5fe0\u8aa0\u5ea6\u8a08\u5283\u8a73\u7d30\u8cc7\u8a0a\u3002\u8a72\u529f\u80fd\u4f7f\u65c5\u884c\u793e\u80fd\u5920\u6709\u6548\u5730\u8a2a\u554f\u548c\u7ba1\u7406\u5fe0\u8aa0\u5ea6\u8a08\u5283\u4fe1\u606f\uff0c\u78ba\u4fdd\u65c5\u884c\u8005\u5728\u65c5\u884c\u671f\u9593\u7372\u5f97\u76f8\u95dc\u7684\u798f\u5229\u548c\u734e\u52f5\u3002<\/p>\n\n\n\n

4. \u6a5f\u69cb\u7279\u5b9a\u5fe0\u8aa0\u5ea6\u8a08\u756b\u7684\u7ba1\u7406\uff1a\u00a0<\/strong>\u9664\u4e86\u5132\u5b58\u5916\u90e8\u5fe0\u8aa0\u5ea6\u8a08\u756b\u8cc7\u8a0a\u5916\uff0cCRM \u7cfb\u7d71\u9084\u5fc5\u9808\u5141\u8a31\u65c5\u884c\u793e\u7ba1\u7406\u500b\u4eba\u65c5\u5ba2\u7684\u5fe0\u8aa0\u5ea6\u8a08\u756b\u3002\u6b64\u529f\u80fd\u4f7f\u4ee3\u7406\u5546\u80fd\u5920\u6839\u64da\u6bcf\u4f4d\u65c5\u5ba2\u7684\u559c\u597d\u63d0\u4f9b\u500b\u4eba\u5316\u734e\u52f5\u548c\u798f\u5229\uff0c\u5f9e\u800c\u6fc0\u52f5\u56de\u982d\u5ba2\u4e26\u57f9\u990a\u5ba2\u6236\u5fe0\u8aa0\u5ea6\u3002<\/p>\n\n\n\n

5. \u7c21\u5316\u5546\u65c5\u653f\u7b56\uff1a\u00a0<\/strong>CRM \u7cfb\u7d71\u5fc5\u9808\u4fc3\u9032\u4f01\u696d\u65c5\u5ba2\u653f\u7b56\u7684\u5275\u5efa\u548c\u57f7\u884c\uff0c\u900f\u904e\u5728 CRM \u5e73\u53f0\u5167\u5b9a\u7fa9\u548c\u57f7\u884c\u6838\u5fc3\u4f01\u696d\u65c5\u5ba2\u653f\u7b56\u4f86\u7c21\u5316\u4f01\u696d\u5ba2\u6236\u7684\u9810\u8a02\u6d41\u7a0b\u3002\u9019\u5c07\u6709\u52a9\u65bc\u65c5\u884c\u793e\u78ba\u4fdd\u9075\u5b88\u516c\u53f8\u6307\u5357\u4e26\u7c21\u5316\u5546\u52d9\u65c5\u5ba2\u7684\u9810\u8a02\u6d41\u7a0b\u3002<\/p>\n\n\n\n

6. \u65c5\u884c\u8b49\u4ef6\u7684\u5b89\u5168\u5132\u5b58\uff1a\u00a0<\/strong>CRM \u7cfb\u7d71\u61c9\u5177\u5099\u5f37\u5927\u7684\u5b89\u5168\u63aa\u65bd\u4f86\u5132\u5b58\u654f\u611f\u7684\u65c5\u884c\u8b49\u4ef6\uff0c\u4f8b\u5982\u8b77\u7167\u3001\u7c3d\u8b49\u548c\u8eab\u5206\u8b49\u3002\u900f\u904e\u52a0\u5bc6\u5132\u5b58\u548c\u5b58\u53d6\u63a7\u5236\uff0c\u65c5\u884c\u793e\u53ef\u4ee5\u81ea\u4fe1\u5730\u7ba1\u7406\u548c\u6aa2\u7d22\u65c5\u884c\u8005\u6587\u6a94\uff0c\u540c\u6642\u9075\u5b88\u8cc7\u6599\u4fdd\u8b77\u6cd5\u898f\u4e26\u78ba\u4fdd\u65c5\u884c\u8005\u96b1\u79c1\u3002<\/p>\n\n\n\n

<\/p>","protected":false},"excerpt":{"rendered":"

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